With the Lunar New Year just around the corner, our anticipation is not only fueled by the prospect of receiving vibrant red packets but also by the delectable array of festive snacks awaiting us! During this joyous season, we happily bid farewell to our usual fitness routines, allowing us to loosen our belts and enthusiastically roll up our sleeves for a grand munchfest.

Chinatown Lunar New Year Festive Fair and Food Fair

From the rich buttery goodness of pineapple tarts to the aromatic allure of bak kwa, the delightful crunch of love letters, and the powdery perfection of kueh bangkit, the traditional treats seem endless. Moreover, the modern twists and innovative variations on these classics contribute to an even longer list of tempting options.

In the face of such an abundance of choices, making decisions can be a delightful challenge. To inspire you, we decided to subject the snacks from our Lunar New Year haul to a rigorous taste and packaging assessment. Whether it’s the visually appealing packaging or the exquisite taste, we’re here to share our insights on some of the best Chinese New Year goodies available this year.

So, join us on this flavourful journey as we explore and savour the festive delights that make this Lunar New Year celebration truly exceptional.

1. Ding Bakery

Ding Bakery Pineapple tartsImage credit: Ding Bakery

Originating from Johor, Ding Bakery has gained popularity in Singapore for its handmade Chinese New Year goodies. From the Award-Winning Premium Melt-in-Your-Mouth Pineapple Tart Ball to unique variants like Mango Pineapple Ball and Salted Egg Pineapple Ball, their range is both moreish and addictive.

🌐 cnygoodies.sg

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2. Old Seng Choong

Chinese New Year Goodies Snacks Old Seng ChoongImage credit: Old Seng Choong

Known for its nostalgic take on traditional classics, Old Seng Choong pays tribute to popular and auspicious Chinese New Year dishes. From the rich and chewy textures of Traditional Nian Gao and Traditional Red Date Cake to the fragrant delights of Traditional Carrot Cake and Traditional Yam Cake, these timeless treats offer comfort and good fortune to usher in the new year.

🌐 oldsengchoong.com

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3. Pineapple Tarts Singapore

Pineapple Tarts SingaporeImage credit: Pineapple Tarts Singapore

Indulge in the signature Melt In Your Mouth Pineapple Tarts from Pineapple Tarts Singapore. The powdery crust and zesty yet restrained sweetness of the pineapple filling make for a delightful bite-sized treat. Besides pineapple tarts, the store offers traditional love letters, almond cookies, and hae bee hiam prawn rolls.

🌐 pineappletarts.sg

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MMI Jan 2024

4. Sinpopo

Chinese New Year Goodies Snacks SinpopoImage credit: Sinpopo

Sinpopo Brand Gourmet Chinese New Year Cookie Collection is back, perfect for dressing up any table or gifting to loved ones. The collection includes a variety of treats crafted with traditional, time-honored recipes. Packaged in lockable jars with beautifully designed sleeves, these delectable bakes make a splendid accompaniment to any occasion.

🌐 sinpopo.com

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5. Wang Lai

Pineapple Tarts Wang Lai BakeryImage credit: Wang Lai

Established in 1968, Wang Lai Bakery stands as a cherished confectionery booth nestled in Chinatown, specializing in traditional pineapple tarts and Chinese delicacies. If you’re a dedicated Chinatown visitor during every Chinese New Year, chances are you’ve encountered our humble booth. What began as a passion for crafting CNY goodies for friends and family has evolved into the renowned Wang Lai Bakery of today.

🌐 cnygoodies.com.sg

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6. L’éclair Pâtisserie

L'éclair Pineapple tartsImage credit: L’éclair Pâtisserie

Unbox the abundance of joy with L’éclair Pâtisserie’s Golden Dragon Prosperity Box. Elevate your Lunar New Year celebrations with a delightful mix of handmade pineapple tarts and Chinese New Year treats. Indulge in every bite, embracing the spirit of prosperity. The box includes Pineapple Tarts, Sesame Crisps, and Florentine Nut Crisps.

🌐 leclair.com.sg

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7. The Marmalade Pantry

Chinese New Year Goodies Snacks The Marmalade PantryImage credit: The Marmalade Pantry

Usher in a year of bliss and prosperity with The Marmalade Pantry’s curated assortment of Lunar New Year treats and a festive-themed afternoon tea set. Enjoy an array of festive snacks, including new cookie flavors such as Black Sesame Almond Cookies, Salted Egg Yolk Almond Cookies, Walnut Cookies, and Shallot Cheese Cookies. The well-loved Petite Chicken Bak Kwa is also available, packaged in a chic pastel pink box with illustrations of olive stalks.

🌐 themarmaladepantry.com.sg

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8. The Coffee Bean & Tea Leaf

Coffee Bean Pineapple TartsImage credit: The Coffee Bean & Tea Leaf

Indulge in the best-selling Handmade Pineapple Tarts (300g) from The Coffee Bean & Tea Leaf, making a triumphant return this year! This classic treat features a melt-in-the-mouth, buttery pastry generously filled with semi-sweet and tangy pineapple jam.

Now available in all Coffee Bean Singapore stores (except TANGS), while stocks last.

🌐 coffeebeansg

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9. Tai Sun

Celebrate the Lunar New Year with Tai Sun and Nature’s Wonders. Their premium dried fruits and nuts, elegantly wrapped in festive packaging, make ideal gifts for visitations and essential additions to any snack table. Beyond being a tasty treat, these goodies carry meaningful symbolism, bringing luck and prosperity. Share the joy of the season with loved ones in delightful and symbolic ways.

🌐 natureswonders.co

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Note: All details are correct as of the time of publishing. While every effort has been made to ensure the accuracy and completeness of the information, no guarantee is given nor responsibility is taken for errors or omissions in the compilation. Readers are advised to check with the respective business for the most updated details.


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